I often visit a big yellow consumer electronics store in both NZ and Australia.
I find it very entertaining to compare the different level of service I get when I go by myself, or when I go with my son, Shaun.
I popped into my local big yellow store in the mall this week to see if they had the new Apple watches. I was totally ignored for about five minutes. The shop was nearly empty, the staff were all engrossed in more interesting personal conversations, and this “little old grey-haired lady” did not even appear on their radar. Yes, I was invisible!
I have often spoken about this phenomenon with my peers; it’s not a one-off occurrence, and the retail store this happens in most commonly is the big yellow one.
One day, the retailers will wake up and realise that yes, I might have grey hair (a big giveaway here), but don’t write me off just yet!
— by Carol